Forex Trading #12: Why I Teach Forex Trading

Tags:Bill Poulos, carry trade, Elliott Wave, Fibonacci Forex, forex coaching, forex EA, forex market, forex system, forex trading, learn forex, Peter Bain, Prosper Coaching, Stephen Story.

www.forexcoachingpros.com http Stephen Story (Trader, Coach, Author) discusses why he shares his Forex trading skills with others.

Personal Finance & Investing : How to Become Wealthy

Tags:bonds, finance, funds, investing, IRA, money, mutual, Roth, stocks.

Becoming wealthy is a state of mind that differs with each individual and cannot be done without an investment strategy to obtain this goal. Become rich, either by living a comfortable lifestyle or through hard work and savings, with ideas from a futures and options floor trader in this free video on personal finance. Expert: Mark Griffith Bio: Mark Griffith has graduated in economics and philosophy at Clare College, Cambridge. He has been a futures and options floor trader at LIFFE (London International Financial Futures Exchange). Filmmaker: Paul Volniansky

5 Sure Fire Tactics to Promote a Business Blog

Relevant, Consistently Updated Content + Flawless Technical Functionality & User Experience = Perfect Blog Launch

What’s missing from the equation above? You guessed it: blog promotion.

Creating a glitch-free blog with informative content means next to nothing without attracting readers.

Start promoting your blog today with these five effective tips:

1. Involve influential industry bloggers.

By linking to popular blogs, you can gain the attention of both the influential blogger and his or her readers.

But your blog won’t be the only one to benefit. You’ll be giving the other blog a little link juice – and be paying them a compliment at the same time.

Try out a few of these ideas for leveraging other blogs:

• Create a post around an interesting concept published by an influential blogger: Be sure to attribute the information to the blogger and link to his or her post. And don’t forget to offer additional unique insight to make the post your own.
• Interview an influential blogger and turn it into a Q&A post: That blogger is sure to link to your post, and his or her readers are likely to visit your blog as a result. Side benefit: Including the insight of a thought leader will help position you as a thought leader as well.
• Create a list of influential blogs: Include popular blogs from your industry, and include a link, short description and even a screenshot. Online Marketing Blog has successfully done this with its BIGLIST of online marketing blogs. Publish a blog post each week highlighting one or two new blogs to promote the list and acquire another link to the list.

2. Promote your blog via social media.

If your organization already has a solid presence on Twitter, Facebook or other social media channel, leverage your followers or fans to promote your new blog.

For example, when a new post goes live, create a short tweet with a link back to the post – and provide the link on your Facebook fan page.

A few tips to keep in mind:

• Whenever possible (we know how quickly 140 characters can be used up!), include the blog name in tweets and other social media messages.
• Auto-feed new posts to your social media accounts with tools like FeedBurner. But if you choose this option, make sure your headlines are as compelling as possible for social media.
• Maximize promotional efforts by asking employees to add the blog URL to their signatures and personal social media accounts. Employees can also re-tweet posts that they find interesting.

3. Create “link-bait” posts and “sticky” headlines.

Creating compelling headlines or posts that resonate with social web users is another way to garner attention for your new blog.

Try some of these ideas:

• Write counter-intuitive posts – i.e, “The 10 Worst Online Marketing Ideas” or “The 5 Quickest Ways to Get Caught in the Spam Filter.”
• Incorporate celebrities into posts (if appropriate for your industry) – i.e., “Top 10 Celebrity Tweets of the Week”
• Leverage the sticky headline formula, “number + adjective + sticky message” – i.e., Lee’s recent post, “10 Must Read Tips to Start a Small Business Blog” (see image below)

4. Promote the blog on your corporate website.

It’s important to gain some valuable real estate on the homepage of your corporate site – particularly in the early stages of getting a new blog up and running. Create a button with a link to the blog to appear on the homepage, or at the least provide a link to the blog in the nav. The Otter Group does a good job of promoting its blog on the homepage of its corporate website (see image below).

In addition to the homepage, ensure the blog is included in the upper and right-hand nav on all website pages. The goal is to make it as easy as possible for visitors to find your blog.

5. Promote the blog offline.

For all of the online channels available to promote your blog, there are just as many offline channels to leverage. Don’t limit yourself to the online world. Instead:

• Add your blog URL to business cards.
• Promote your blog at industry events.
• Get print publications to pick up blog posts.
• Use word of mouth to let customers and business partners know of the new blog.
• Include the blog URL in the boilerplate of press releases (and in online releases, too).

Of course, these five tips are just a few of many ways to promote and market business blogs. Whatever promotional efforts you choose, look for tactics that will help you reach business goals whether they are increasing awareness, garnering buzz in the media or driving additional website traffic.

What tactics have you used to promote your blog?

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© Online Marketing Blog, 2010. |
5 Sure Fire Tactics to Promote a Business Blog |
No comment | http://www.toprankblog.com

Forex Trading – How To Lock in Profit

Tags:Boris Schlossberg, Kathy Lien, www.bkforexadvisors.com.

Get forex trading signals with www.bkforexadvisors.com, learn to trade forex and get forex trading strategies from Boris Schlossberg Kathy Lien

Milton Friedman on Greed

The world runs on individuals pursuing their separate interests..  -Milton Friedman

OMS10 B2B Marketing Case Study: Marketo

Our agency TopRank Marketing has been working with Marketo providing SEO, content and blog marketing consulting services for about 2 years. I finally had the opportunity to meet Marketing VP Jon Miller in person today prior to his presentation at Online Marketing Summit: Marketo’s Secret Sauce for Demand Generation.

Marketo is one of the fastest growing software companies in the U.S. and this session is a case study for how Marketo has achieved that rate of growth.

Marketo launched their main product about 2 years ago. In 2 years, they’ve signed up 400 customers at a value of about $30,000 per year in recurring revenue. The current run rate is over $12 million which is pretty impressive for a 3 year old company.

Marketo revenue cycle benchmarks show that Marketo spends about 50% more than comparable companies on Marketing but less on sales. Their customer acquisition cost are much less than other software companies. Marketo has a very efficient marketing and sales effort. How is that so? They use their own product and have made smart investments in their marketing efforts.

Rather than a sales cycle, Marketo focuses on the revenue cycle that starts from awareness to becoming a customer.

Awareness > All Names > Engaged > Prospect Qualified > Lead > Sales Lead > Opportunity > Customer

Marketo keeps their landing page forms very simple. They then actual manually check the company web site and decides if that inquiry is a worthwhile prospect. Since they’re marketing automation company, adding a manual process may seem contradictory but such activity helps sales people evaluate companies a lot more effectively.  Contacts are then nurtured and scored. If they score above a certain level, they become a “lead”.

Awareness – Investments in awareness and brand have paid off in a very big way for Marketo. They’v found it to be very effective to focus on content and thought leadership through tips, best practices and ideas that are available without registering.

Marketo’s blog is their single most effective marketing tactic. They’ve actually diverted marketing investment away from other activities and focused instead on blogging.  Woot! TopRank gets a shoutout as Marketo’s SEO agency.

PPC is the top converting tactic and their best leads are coming in from inbound: search and word of mouth. Once a prospect is generated, sales follow-ups are personalized and very soft touch.

What is Lead Nurturing? The art of maintaining permission to stay in front of your buyers as they educate themselves. The key to lead nurturing is relevance.

Types of Lead Nurturing: Stay in touch, Incomin lead processing, Accelerators, Lead lifecycle.  If you get a new prospect, about 1/4 are sales ready. Putting lead nurturing in place resulted in 50% more qualified sales leads at 33% of the cost.

Content mapping. Make sure content is relevant to where buyers are in the buying cycle. Think big, start small and move quickly. It doesn’t have to be your content either. You can package other content with your observations surrounding it.

Companies with sales people that spend the time to qualify leads ultimately generate more revenue.

Lead scoring rules focus on behaviors: Latent and Active. Latent means people engaging with content. Active means showing interest intent such as Googling Marketo’s brand name as well as downloading reviews, visit web site 2x in one week.

There’s a certain threshold that’s met to initiate follow up. There’s a huge drop off for leads that are not responded to with 5 minutes or less.

Inbound leads are segmented: target companies, enterprise companies, other. Also segmented by latent or active. Response time is based upon meeting scoring criteria.  Inbound calls, contact us forms, and qualified free trial requests get “Active” follow up. ie speedy follow up.

At the end of the 21 day lead nurturing period, a final email is sent giving options for recipient to self score themselves in terms of interest in Marketo.

No lead left behind: There’s an automated process that reminds sales teams to follow up. This dropped unresponded leads from 33% to 5%.

Lessons learned: Focus on the entire revenue cycle, not just generating new leads. Do not understimate the value of creating content! Build trust and reduce risk vie thought leadership and social media. Leverage analytics.

You can learn more about Marketo on their blog and on Twitter.

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© Online Marketing Blog, 2010. |
OMS10 B2B Marketing Case Study: Marketo |
No comment | http://www.toprankblog.com

Aid Groups Fret As Haiti Giving Slows Down

After a record January, aid groups say donations for Haiti have slowed to a trickle — but the need hasn't gone away. A new study puts recovery and rebuilding costs as high as $14 billion.

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Consolidate or Separate? That is the question.

Forex Strategy – Nial Fuller Price Action Strategies

Tags:forex trading.

Nial Fuller's Price Action Training - www.learntotradethemarket.com Get Free Forex Trading Training Video Tutorials

Advanced Property Investing – Inner Circle Part 1

Tags:blog, Building, creation, Downloads, DVD, Ebooks, estate, free, how, investing, make, making, money, property, real, secrets, seminars, software, strategies, to, wealth.

How to Buy Property Virtually No Money Down. Find out more at www.systemdaytrading.com. How to Build a Property Portfolio of Ten Properties or More Within Ten Years, Plus Free E-book "What I Didn't Learn From My Real Estate Agent But Wish I Had". What does it take to become a property millionaire today and how do you build a successful portfolio to achieve financial independence in less than 5 to 10 years using little or none of your own money? And is it possible to buy property at real discounts to market value making instant profits? The property market has created tens of thousands of Australian millionaires over the past 10 years. Average Australian's who have had the fortune and foresight to secure their financial future by purchasing real estate are seeing their investment massively grow in value, sometimes by hundreds of thousands of dollars per year.